Survey: 91 percent of Japanese customers won’t buy an iPhone
Posted by Dennis Sellers 
Jun 18, 2008 at 8:52am
According to a survey by the iSHARE research firm, 91 percent of Japanese mobile phone users don’t plan to buy an iPhone, according to Tech-On. The online survey targeted Internet users between the ages of 20-49, iSHARE asked questions about their intention to purchase an iPhone.
iSHARE received 402 responses so it’s statistically likely it’s far from representative of the whole of Japan’s population. The survey was conducted June 5-6 before pricing for an iPhone handset was announced.
iSHARE said it had also conducted an iPhone purchase intention survey in July 2007. At that time, 9.6 percent said “I’m willing to buy (replace) one,” while 62.2 percent said “I will consider buying one after examining the price or circumstances” if the iPhone is released from the carrier they are using.
Tech-On adds that “compared with these results, the intention to purchase an iPhone has greatly weakened and grown negative from a year ago, iSHARE explained.”
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Dennis Sellers
Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 10,000 magazine, newspaper and online articles to his credit. He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.
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