Study: iPhone to offer the Kindle ‘significant competition’
Posted by Dennis Sellers 
Nov 2, 2009 at 1:42pm
According to a new study by Flurry, a mobile application analytics provider, one in every five books launched for the iPhone and iPod touch last month was a book. And Amazon should worry.
Publishers of all kinds, from small ones like Your Mobile Apps to mega-publishers like Softbank, are porting existing products into the into the Apple App Store at record rates, says Flurry. The sharp rise in eBook activity on the iPhone indicates that Apple is positioned take market share from the Amazon Kindle as it did from the Nintendo DS.
Despite the smaller form factor of the display, Flurry predicts that the iPhone will be a significant player in the book category of the Media & Entertainment space. Further, with Apple reportedly working on a larger tablet form factor, running on the iPhone OS, the company believes the Kindle will face “significant competition.”
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Dennis Sellers
Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 10,000 magazine, newspaper and online articles to his credit. He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.
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