Rumors of the Newton’s resurrection

Posted by Dennis Sellers Apple ico Sep 27, 2007 at 5:07am

Can this be true? Apple, which helped spawn the PDA market with its Newton MessagePad line in the early ‘90s, plans to give the concept another go with a modern day reincarnation of the old fan favorite based on the company’s new mutli-touch technology, according to an AppleInsider report.

You can read the details at the rumor site, but the gist is that the modern day Newton project will, like the iPhone and the iPod touch, run an embedded version of Mac OS X” and will “leverage multi-touch concepts which have yet to gain widespread adoption in Apple’s existing multi-touch products—the iPhone and iPod touch—like drag-and-drop and copy-and-paste.”

If AppleInsider is right, it will be an interesting turn as it was Steve Jobs himself who put a gun to the head of the original Newton and pulled the trigger. You can read more about the Newton here.

Also, PDA sales have been all over the place in recent times. Three to four years ago PDA sales were slumping as more buyers seemed interested in devices that include cell phone features. For example, handheld device vendors shipped 2.2 million units in the first quarter of 2004, down 11.7 percent from the first quarter of 2003, and 33.1 percent off the fourth quarter of 2003.

However, driven by demand for wireless devices, PDA sales picked up in 2005. Worldwide PDA sales during the first quarter of 2005 totaled 3.4 million units, compared to sales of 2.7 million during the same period last year, according to the Gartner Research Group. The 25-percent gain in shipments was the largest ever percentage gain for PDA sales during the first quarter (and Gartner didn’t count sales of smart phones).

But in the year between the second quarter of 2006 and the second quarter of 2007, PDAs saw an 43.5 percent decrease in worldwide shipments, and no more than a million devices were sold in the quarter, according to the IDC research group. In addition to the year-over-year drop, sales of PDAs dropped off about 20 percent from the first quarter of the year. This year Dell and Fujitsu-Siemens exited the PDA business.

So some might question the wisdom in reviving (or re-inventing) the Newton at this stage of the game. However, it’s very possible that Apple isn’t going to position such a device (if, indeed, one is coming) as a PDA but as an “Ultra-Mobile Portable Device” (UMPD). This is a whole new class of “always-on” Internet-connected products that will become popular over the next five years, according to a new report from ABI Research. Some folks have previously speculated that Apple plans to enter this arena. By appealing to a wide range of buyers UMDs will reach shipments of nearly 95 million units by 2012, and should prove extremely profitable for their makers, according to ABI.

If and when the Newton arrives, it will doubtless bear a different name as the original device was then-Apple CEO John Sculley’s baby and current CEO Steve Jobs will doubtless want his stamp on any new device.

The rumor of the Newton’s return also begs another question: will the Cube get another shot as well?

Naw, probably not.

me Says:

Ford is coming out with a revised Edsel too.

It’s always good for a company to resurrect products or their names that are synonymous with abject failure.

Posted on September 27, 2007

CJR Says:

They did re-do the Cube as the smaller, much more affordable Mac Mini. If at first you don’t succeed, figure out what was wrong and re-introduce later!

Posted on September 27, 2007

Gerry Curry Says:

It’s amazing how perceptions change. I hadn’t worked on a Cube for several years when I got one in for service recently. I couldn’t believe how “big” it was.

I always wanted one for my collection. Now… not so much.

Posted on September 27, 2007

Egghead Says:

They’re not resurrecting the Newton.  They’re either making a UMPC Mac, or they’re upsizing the iPod touch and/or the iPhone.

iPod eBook Reader, anyone?

Posted on September 27, 2007

David Says:

I disagree with the statement that the Newton was a failure. From the original slow, buggy Newton came the hand held PDA. Apple’s solution looking for a problem blazed the trail for Palm and the others and eventually became a pretty amazing little machine. It has taken the rest of the world 10 years to finally catch up to the Newton 2100. People also forget that the Newton division produced the eMate, a great little writing machine with all day battery life, instant on and, for its time, extremely light weight. The eMate sold very well to the education market.

Posted on September 27, 2007

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Dennis Sellers

Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 4,000 magazine, newspaper and online articles to his credit.  He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.

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