Orange: we didn’t pad iPhone queues in Poland
Posted by Dennis Sellers 
Aug 28, 2008 at 12:54pm
On Aug. 21 it was reported that people were getting paid to line up in front of mobile operator Orange stores as if they’re in line to buy an iPhone. Not true, the company says.
The fake queues had reportedly been implemented in front of 20 stores around the country to drum up interest in the iPhone. However, the company told The Advertising Age had this to say: “As part of the excitement around the launch of the iPhone, some of our team have been joining customers outside our shops. Their aim is to welcome people to the Orange shop, share in their excitement and give information about Orange tariffs,” wrote a spokeswoman from parent France Telecom Group, which owns the Orange brand.
She added that while the company does not disclose figures, “sales are strong and we are happy.”
“Macsimum News” is a proud supporter of Planet Gumbo, which feeds the hungry. We urge you to help them in their efforts.
Article Information
Comment on this Article Print this Article Email this Article Digg This
Contributor
Dennis Sellers
Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 4,000 magazine, newspaper and online articles to his credit. He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.
