O2 looks to be iPhone carrier for the UK

Posted by Dennis Sellers Apple ico Sep 13, 2007 at 11:40am

O2, a mobile phone company, laid the groundwork yesterday for an announcement of a tie-up with Apple to sell the iPhone in the UK, reports The Times Online.

Peter Erskine, the O2 chief executive, defended Apple’s insistence that it receives a share of revenues from calls made on iPhones, the article adds. Apple has struck an unconventional deal with the network operator AT&T in the U.S. Apple is expected to reveal that O2 will be its British network within the next few days, The Times adds.

Asked about the revenue-sharing deals that Apple is expected to adopt with European mobile operators, Erskine told the newspaper: “If sharing revenue brings a bigger pie to the table, then we’ll be happy to share that pie . . . The revenue-sharing model will play an increasingly important role in the future of converged communications.”

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Dennis Sellers

Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 4,000 magazine, newspaper and online articles to his credit.  He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.

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