Nike+ to expand to more shoes
Posted by Dennis Sellers 
Mar 26, 2007 at 8:55am
Nike will be releasing more Nike iPod kit. In an interview with AP Nike President and Chief Executive Mark Parker said that Nike “plans to make all its running shoes compatible with its Nike+ technology by the end of the year”.
Currently only available for one of the company’s trainers the Nike+ system allows runners to track their time, distance, pace, and calories burned with the Apple iPod. Apple is, of course, part of the Nike + program. In May 2006, the two companies teamed up in a partnership that’s launching Nike+iPod products. The first product developed through this partnership is the Nike+iPod Sport Kit, a wireless system that allows Nike+ footwear to “talk” with your iPod nano.
With the Nike+ footwear connected to iPod nano through the Nike+iPod Sport Kit, information on time, distance, calories burned and pace is stored on the iPod and displayed on the screen; real-time audible feedback also is provided through headphones. The US$29 kit includes an in-shoe sensor and a receiver that attaches to the iPod.
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Dennis Sellers
Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 10,000 magazine, newspaper and online articles to his credit. He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.
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