Nike + iPod experience heading to a gym near you
Posted by Dennis Sellers 
Mar 4, 2008 at 1:44pm
Nike and Apple are at it again. The companies are bringing the Nike + iPod experience to gyms around the world this summer.
Nike and Apple are working with gym equipment manufacturers such as Life Fitness, Precor, Star Trac and Technogym to make their cardio equipment Nike + iPod compatible so health club members can track workouts on cardio equipment like treadmills, ellipticals, stationary bikes and stair climbers. Nike + iPod users will simply plug in their iPod nano into the equipment at the start of their workout to automatically record their progress, according to Trevor Edwards, Nike’s Vice President of Global Brand and Category Management. Users can then connect their iPod with their computer to upload the workout to http://www.nikeplus.com.
Participating gyms will include 24 Hour Fitness nationwide and Virgin Active Health Clubs internationally. When gym users connect their iPod nano to their computer, their workout data is sent to http://www.nikeplus.com through iTunes. This workout data is converted to “CardioMiles” so that users of cardio equipment can set goals and participate in challenges with runners and with users of other cardio equipment.
To date, Nike + iPod runners have logged close to 50 million miles on http://www.nikeplus.com, making it the world’s largest running club.
Don’t forget the Macsimum Easter Egg Hunt contest.
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Dennis Sellers
Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 10,000 magazine, newspaper and online articles to his credit. He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.
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