Mophie introduces shuffle case with bottle opener
Posted by Dennis Sellers 
May 7, 2007 at 7:02am
mophie has introduced the Bevy, a US$15 case for the second generation iPod shuffle that sports a protective covering with earbud wrap and a key chain. It’s available in five colors.
The Bevy is the first result of mophie’s Illuminator initiative. Launched at January’s Macworld Conference & Expo in San Francisco, the Illuminator project transformed mophie’s booth into a live community collaboration and creation lab where, over a four-day period, 30,000-plus MacWorld attendees were invited to doodle a product concept that enhanced any of the newest Apple products. Concepts were voted on by MacWorld attendees at the show and by mophie Mobsters at mophie.com. Finally, mophie designers and engineers took the winning concepts and developed prototypes in the booth.
The Bevy began as a simple doodle by MacWorld attendee Jared Fiovorich, a 17-year-old student and avid skateboarder from Santa Cruz, California. The Illuminator project at MacWorld produced three winning designs, as voted on by the community, and all are being developed.
The Schlep is a protective case with storage for your money and credit cards that attaches to any shoulder strap. Made of durable, ballistic cordura, the Schlep is designed to hold the new iPhone or a 5G iPod. It was “doodled” by William Marc Salsberry.
The Montage is a multi-function iPod photo dock. The Montage features touch-screen iPod navigation, and has the ability to display your photos or videos on a seven-inch LCD that also plays your tunes through some kickin’ speakers. Montage also features an alarm clock to wake you up when the party is over. The Montage will fit any iPod (from the nano to the 5G). Retail price and availability have yet to be determined. It was “doodled” by Teresa Rivera.
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Dennis Sellers
Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 4,000 magazine, newspaper and online articles to his credit. He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.
