iPhoto the next iApp likely to go cross platform

Posted by Dennis Sellers Apple ico Oct 29, 2004 at 12:30am

image I think iPhoto is the next iApp that will be offered for PC users (the first being iTunes, of course). Here’s my reasoning.

Earlier this week those who watched Apple CEO Steve Jobs’ hosting the special event in which the iPod Photo, iPod U2 Special Edition and the European Union version of the iTunes Music Store saw Steve Jobs delivering a keynote address using Keynote, Apple’s presentation software— but with effects that are apparently only available in Mac OS X (“Tiger”) using Core Image. Core Image, according to Apple, is a feature of Tiger that “unlocks the performance of today’s powerful graphics hardware” and builds “ultra-fast, pixel-accurate image processing” right into Tiger.

Second, for PCs, iPod Photo syncs with My Photos folder. So rolling out a Windows version of iPhoto seems to be the next logical step.

Sure, it will help sell iPod Photo devices, but it’s the iTunes/iPod halo effect once more
Every PC user using iTunes will, I’m sure, download iPhoto even if they don’t have an iPod Photo.

I don’t think Apple needs to convince people to buy iPods (heck, they’re selling ‘em as fast as they can make ‘em), but they want people to slowly migrate to Apple’s applications until the only thing left is the operating system and the computer hardware. And from there the next step is moving to Mac OS X on Apple hardware.

It’s the Trojan Horse effect once more. And, though I don’t want all (or even most) of Apple’s software to go PC, I’m all for it.

What do you think? Write me at daseller@earthlink.net

And don’t forget: there’s a new Macsimum News poll below. This week we’re asking, “Is Apple encroaching on its resellers by opening more and more Apple retail stores?”

Don Says:

Bzzzzt. Sorry. Wrong answer.

iTunes went to cross platform because Apple already had something to sell that could be used on Windows platform--the iPod.

Remember, the iPod was different in ergonomic design and functionality--it was the first major product to use the new mini-HDDs.

To follow this pattern, Apple would need a quality still camera that could compete with a zillion camera companies. So far, that doesn’t exist. For them to spend the time to give Windows users something only available on the Mac without getting something for it would not only be a waste of time and money, but it would also give Windows users one less reason to buy a Mac.

At best, a better version of iTunes. No iPhoto.

Posted on October 29, 2004

Richard Bliss Says:

If iPhoto goes cross-platform, they could generate more renevue by also offering .Mac subscriptions to PC users via iPhoto Homepage.

Posted on October 29, 2004

Sam Says:

...and selling iPhoto books, prints and more. If Apple is to make money from porting iPhoto to the PC, it will have to make it in services.

Posted on October 29, 2004

Mike Says:

It will never happen, the first poster is right. There’s no money in it, selling iphoto books is a small niche activity and the pc already has a wealth of virtual disk services to choose from.

PC iTunes sells music tracks and ipods, which is why it’s worth Apple’s time and resources to develop it.

Next. . .

Posted on October 29, 2004

Gene Munster Says:

Nah, don’t think so.  Let that be the one missing part that finally brings them over.

Posted on October 29, 2004

OS X Says:

iPhoto will NOT be coming to Windows.  iTunes generates income through music sales and iPod sales.  Digital photos belong to their owners. They are “free”. There is no reason to make iPhoto available to Windows users. 

If however, Apple did decide to create iPhoto for Windows it will definetly NOT be free.  Hell, there’s already a fee for Mac users.

Posted on October 29, 2004

George Says:

I agree with others...won’t happen...unless…
Apple comes out with a camera phone with Quicktime and all the goodies. You take picks or short movies, email (moBlog) them to iPhoto/iMovie, etc. Apple needs a device to marry it to and the iPod-Photo isn’t it, it’s just storage/presentation.
-----
This phone would have to be adaptable like some I’ve seen in Europe that use smart-cards...if I recall correctly...change services, insert different card. Want to use someone else’s phone, insert your card, etc.

Posted on October 29, 2004

Jim Everson Says:

bzzzt. bzzzt.
Actually it is the right answer. Apple partners with and works with 3rd party solutions until they develop their own internal solutions for their customers. (for example, Musicmatch on the PC until iTunes for Windows was finished)

I think Apple is providing compatibility with PC photo software because that is the only solution available for PCs right now. I expect iPhoto for Windows will appear some time in 2005.

I also use this reasoning to believe that Apple is working on a simple web publishing/editing tool ala Macromedia Contribute. I don’t think Apple would be promoting Contribute’s tight integration with iDisk unless they saw the benefits of such a service. When Apple identifies a benefit to customers, they go after it.

Posted on October 29, 2004

Gino Says:

Well I have to agree with the rest of the sentiments expressed above—there’s no upside to Apple porting iPhoto to the PC. The iPod Photo doesn’t need it therefore it would be a wasted effort. Anybody who buys a digital camera gets an app with similar functionality, if not quite as elegant, for free anyway.

If anything they could port over the entire iLife suite and sell it for say $150 a pop as a pure revenue generator that also gives Windows users a taste of the other side but I don’t quite see this happening either.

The one thing I could see possible happening is a port of iChat AV and here’s why. There seems to be some talk of linking IM clients like iChat, MSN Messenger and AIM to music players like iTunes and WMP, something along the lines of making playlists available to your buddies while your chatting. Think of it as an extension to the rendezvous type sharing that already exists just that now you could let your IM buddies in on the action.

Now I’m pretty sure Microsoft is already working on this with MSN Messenger and WMP and I’d hazard a guess Apple is as well with iChat and iTunes, look for it in Tiger if not sooner. The question is do they or can they extend their partnership with AOL/AIM to do the Windows side or do they port iChat to Windows to enable it.

Questions, questions.

Posted on October 29, 2004

Me Says:

I agree with “OS X”. If Apple ever ports iPhoto to Windows, that won’t be a free app. It will be included free only with iPod Photo, subscription to .Mac, or paid software. iTunes is free because Apple need it to sell iPod and iTMS songs. Remember, even on the Mac side, iLife is a paid software suite unless you buy a new Mac.

Personally, I think Apple should work out a way to download files from digital camera to iPod Photo (via FireWire?) and sync it back to the computer. That makes digital convergence a step closer. The Belkin device is clumsy, IMHO.

Posted on October 29, 2004

Karl Says:

iChat for PC = iSight $$$

Posted on October 29, 2004

Jason Says:

Sorry to say that I don’t agree. Apple does not want to completely irritate Adobe right now, especially as they begin to ake over some of Adobe’s product categories. Apple needs Adobe and Adobe also needs Apple. Though there is some overlap, I really don’t see Apple trying to tread onto Adobe’s Windows market. That has been one thing that has stayed consistent. Apple may take over certain product areas on the Mac, but has stayed away from encroaching on Adobe’s Windows market. I don’t see that changing without WWIII errupting.

Posted on October 29, 2004

me Says:

iPhoto for Windows would not compete.

Picasa from Google is similar, but better and free!

Posted on October 29, 2004

Johnathan Says:

I think that if Apple does more in the vein of photo integration on the PC side, I’d expect it to be in the form of HP adding their own “photo hub"-type software to a (hypothetical) new “iPod+hp Photo” or whatever they may call it. HP already does have something similar to iPhoto, I think. Also other posters are correct that there are already many solutions in this area for Windows PC users and Apple doesn’t have a unique value proposition that would be “head and shoulders” above what’s out there. Especially with Google giving Picasa away free.

Posted on October 29, 2004

Ron Says:

I’d have to agree the iChat port of more of a likely scenario assuming Apple’s H.624 codec performs well enough on the PC side to ensure user get the full “Apple” experience.

I suspect iChat is making heavy use of Quicktime APIs.  If so the LOE is lowered for the port.  Also, iChat as a seperate product isn’t a revenue stream to sacrifice.

Posted on October 29, 2004

ken Says:

iTunes brings in money every day for Apple.

iPhoto would not.  Better to spend development elsewhere.

iSight is the only thing Apple has left that would work well with Windows.  All it needs is iChat for Windows.  Would be free with the camera, but would sell cameras.  Not the same volume as an iPod, but probably enough to make the effort profitable.

To figure out what would be worth the effort always think “profitable and continual revenues”.

Posted on October 31, 2004

OS X Says:

Jason,

As far as irritating Adobe, once Tiger hits the scene, you will have access to Photoshop type filtering and layering at the OS level.  Almost any app for OS X will have the power of Photoshop available to hook into right from the OS.  There will be almost no need for Photoshop at that point. Irritate Adobe?  Adobe will soon be irrelevent.  As far as I’m concerned, MS has already been irrelevent for years.

As far as iChat or Windows...unless there’s a plan to make money off video conferencing, I don’t see it happening.  There’s no reason for it.  iApps (iChat included) are meant to exploit ease of use and integration on the Mac.  It’s supposed to drive Mac sales.  Making them available on Windows does not drive Mac sales.  iTunes is the exception because it drives iPod and music sales.  I want to see more people switch to the Mac, not Apple switching to become a Windows developer.

Go Apple!

Posted on October 31, 2004

DaveB Says:

Won’t happen. While iTunes is “best of breed” there are a LOT of photo apps under windows that blow iPhoto out of the water. Some photographers I know would switch to the mac, but the mac is simply too slow at browsing/organizing photos (In any app—not just iPhoto). It is a mystery to me why this is.

Dave

Posted on November 01, 2004

JeffP Says:

WILL HAPPEN.

Some people are moving to the mac due to their positive experience with iTunes and the mac’s lack of worms & viruses. Apple sees iPhoto as another way to lure switchers… HOWEVER, the mac’s market share is still slowly shrinking (Linux surpassed Macs this year) and by creating a strong presence as an app developer, Apple hedges it’s bets against it’s dangerously small market share as a PC maker. (Don’t forget, Apple is still developing OS X for Intel in the wings)

!

Posted on November 01, 2004

OS X Says:

Linux will never surpass the Mac as a desktop computing environment.  Strides in Linux are in the srever arena.

Posted on November 01, 2004

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Dennis Sellers

Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 4,000 magazine, newspaper and online articles to his credit.  He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.

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