Apple TV sales up less than 10% in 2009; AirPort product sales also flat
Posted by Dennis Sellers 
Dec 31, 2009 at 6:31pm
Sales of Apple TV are up less than 10% in 2009 on a unit-by-unit basis, Steven Baker, vice president of industry analysis at NPD Group, told AppleInsider. But without a definitive product to compare it against, its total market share presence is unknown, the article adds.
“We have a category where we put a lot of these networked content products,” Baker said. “It’s a bit of a stretch to say somebody is buying one product instead of another in that category.”
What’s more, the market share of the AirPort and AirOort Express also seem to be stagnant, Baker said. The AirPort is fifth in the market, behind Linksys, Belkin, D-Link and Netgear.
“I think the AirPort is probably a little expensive compared to some of the other wireless access points that are out there,” he told AppleInsider. “It lost a little bit of share on the overall basis over the last year or so. We’ve also seen the Airport Express kind of start to slow down in terms of volume.”
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Dennis Sellers
Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 10,000 magazine, newspaper and online articles to his credit. He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.
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