‘eWeek’: Apple’s market share of computers over $1,000 hits 66 percent’
Posted by Dennis Sellers 
May 20, 2008 at 9:52am
Apple’s share of the personal computer market of computers costing over US$1,000 grew to 66 percent in the first quarter of 2008, according to a a new report by the NPD Group (as reported by eWeek). That compares to 18 percent in January 2006 and 57 percent in September 2007.
These stats come from Joe Willcox, who writes the “Apple Watch” column for eWeek). He extracted it from an interview last Friday with Stephen Baker, NPD’s vice president of industry analysis. Willcox also noted that Apple’s retail market share is 14 percent.
“In notebooks they’re growing two times the market,” Baker told Willcox. “Windows notebooks are pretty much flat right now.”
For the first quarter, Windows notebooks had “zero percent” growth year over year. By comparison, Apple notebooks had “50 to 60 percent growth.”
On the desktop, Apple is up 45 percent, Baker told Willcox. “The [overall] market is down 20 percent. Windows desktops would be down 25 percent,” he added.
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Contributor
Dennis Sellers
Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 4,000 magazine, newspaper and online articles to his credit. He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.
