Disney sells four million movies, 40-50 million videos through iTunes
Posted by Dennis Sellers 
Mar 12, 2008 at 11:21am
Disney CEO Bob Iger told the audience at the Digital Hollywood Media Summit that he’s sold four million movies and “40 to 50” million videos through iTunes since he launched the service in 2006. However, according to the Silicon Alley Insider, it’s not that much cash for the company.
“The upside for Disney is that this is all incremental revenue, with zero marketing costs. So they’d rather have it than not,” the article adds. “But another reminder that digital sales aren’t going to do much for Disney or any other the other large media congolomerates’ top and bottom lines for quite some time.”
You can check out Silicon Alley Insider’s math here.
Don’t forget the Macsimum Easter Egg Hunt contest.
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Dennis Sellers
Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 10,000 magazine, newspaper and online articles to his credit. He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.
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