Cyber Monday, Black Friday good for tech companies
Posted by Dennis Sellers 
Nov 29, 2007 at 3:17am
According to a Fortune report, shoppers headed online in droves on “Cyber Monday,” according to the latest stats: 32.5 million visitors entered virtual stores, up 10 percent from a year ago.
Nielsen Online, the Internet measurement firm, said that eBay was the top destination, drawing nearly 11 million visitors. Next were Amazon, with more than 7 million, and Wal-Mart with about 5 million.
ComScore said shoppers spent $733 million online on Monday, a 21 percent gain from the same day a year ago. On “Black Friday,” (the day after Thanksgiving) Nielsen’s Black Friday numbers for Apple showed the company’s web site surged past Dell’s to become the computer maker most visited from home computers on that popular shopping day. Nielsen estimated that 1.4 million people visited Apple.com, up 111 percent from a year before. Dell’s traffic rose 29 percent, to 1.3 million.
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Dennis Sellers
Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 10,000 magazine, newspaper and online articles to his credit. He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.
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