Could operations whiz Tim Cook run Apple someday?
Posted by Dennis Sellers 
Nov 10, 2008 at 7:51am
In a new column, Adam Lashinsky, senior writer for Fortune Magazine asks whether Chief Operating Officer Tim Cook could run Apple someday, taking over from CEO Steve Jobs. Here’s part of what Lashingsky had to say:
“Let’s start with some uncomfortable truths. We wouldn’t be publishing an article about the under-the-radar guy who’s most likely to succeed Steve Jobs as chief executive of Apple if Jobs himself hadn’t shown up at a company event in San Francisco in June looking frightfully skinny and pale. Then there’s the widespread opinion inside and out of Apple (AAPL, Fortune 500) that the Magician of 1 Infinite Loop simply can’t be replaced.
”The most influential promoter of Steve Jobs’ indispensability, of course, is Steve Jobs. But another person who is very much with that program is the one executive who has actually filled in for Jobs as CEO. That would be Tim Cook, Apple’s chief operating officer and its interim chief executive for two months in 2004, when Jobs was recovering from cancer surgery. “By default Tim Cook would be the logical guy,” says Toni Sacconaghi, an influential Apple analyst at brokerage firm Sanford C. Bernstein. “Yet that hasn’t been spelled out. And the stakes are just higher at Apple, because Steve is larger than life, and Tim isn’t a known quantity.””
For the full story, go here.
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Dennis Sellers
Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 10,000 magazine, newspaper and online articles to his credit. He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.
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