Computer companies have to compete in consumer electronics world
Posted by Dennis Sellers 
May 13, 2008 at 7:56am
Research and Markets says that the world is changing and that computer companies are going to have to evolve to compete in a world where consumer electronics are thriving. One company is already doing this, and it’s (d-uh) Apple.
According to Research and Markets, markets have a lifecycle that eventually reaches maturity where growth slows and margins slim. Such is the case for the “PC Era” where even higher margin notebook computers are dipping well below the US$1,000 price point. The research firm got a boost at the turn of the century with the explosion of the Internet. But, the industry had already sensed that it was time to find new markets for growth, says Research and Markets.
For many computer industry companies, consumer electronics looked promising. The infection of the consumer electronics industry with digital technology has created many new opportunities, new product categories, and lots of excitement. And the company that’s best capitalized on this is Apple.
The iPod and iPhone have been big hits. The Apple TV is evolving. And the company doubtless has many other cool products in the works. And the great thing is that the Mac is exploding in popularity as Apple’s other ventures catch the public’s eye and wallet.
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Dennis Sellers
Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 4,000 magazine, newspaper and online articles to his credit. He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.
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hmurchison Says:
Easy greasy. Apple. Deliver and Apple TV STB system with a Universal Remote and 3.0 software that turns your home with multiple ATV into Zones for A/V media playback.
Next create a HDTV with built in ATV and other stuff. HDTV sets are increasing in sales YoY and Apple needs to jump into this market. Imagine a HDTV from Apple with ATV built in for Internet TV support? Add some Flash for local storag, Wifi and you have a winner
Posted on May 13, 2008