Chief creative officer of Apple’s ad agency steps down
Posted by Dennis Sellers 
Oct 30, 2009 at 10:16am
Lee Clow has stepped down as chief creative officer of TBWA/Media Arts Lab, which is responsible for all Apple ads in recent years.
Media Arts Lab was founded in 2006 to serve Apple, “as well as embody Mr. Clow’s vision of a new type of ad agency that makes culture, rather than just commercials,” reports Advertising Age. Duncan Milner, executive creative director on Apple and a TBWA alum since 1990, has been tapped to fill the role at Media Arts. Clow will remain chairman and global director of Media Arts Lab and chief creative of the TBWA network.
As noted by Advertising Age, in his more than 40 years in advertising, Clow is best known for his work for Apple, which includes what many have called the best commercial of all time, “1984,” that launched the Mac; the now iconic dancing silhouettes for the iPod; and the more recent “Mac vs. PC” campaign featuring actors John Hodgman and Justin Long.
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Dennis Sellers
Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 10,000 magazine, newspaper and online articles to his credit. He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.
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