‘BBC’: Carphone Warehouse staff lying about iPhone insurance
Posted by Dennis Sellers 
Nov 28, 2007 at 12:14pm
Staff at the UK’s biggest mobile phone retailer, Carphone Warehouse, have been caught misleading customers about the iPhone.
Undercover researchers from BBC One’s Watchdog found staff made false claims about what would happen if a phone was stolen and hadn’t been insured.
This was so customers would take out the store’s own insurance, according to the BBC. The firm said there could be “some element of confusion among an isolated number of sales consultants”.
However, Carphone Warehouse told the BBC it didn’t believe that the “small number of complaints” were “a fair reflection of the experience of thousands of iPhone customers who have received insurance advice in our stores.”
The findings come just a year after Carphone Warehouse was fined £245,000 by the Financial Services Authority for breaking the rules on selling insurance.
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Dennis Sellers
Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 4,000 magazine, newspaper and online articles to his credit. He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.
Mark Wilson Says:
It’s not just the Carphone Warehouse that are doing this - I had the same experience in an O2 store when I bought my iPhone.
I managed to cancel my insurance after O2 confirmed in writing that I would be able to buy a replacement at the current recommended selling price (i.e. £269 today) and would be released from the original contract but tied into new one for 18 months.
Posted on November 28, 2007