Apple won’t sell any of NBC’s fall shows
Posted by Dennis Sellers 
Aug 31, 2007 at 1:26pm
Apple has upped the ante in a dispute with NBC Universal over the pricing of television shows by announcing it won’t sell any of NBC’s programs for this fall season on iTunes.
Earlier, NBC had told Apple that it would no longer allow its programs to be sold via iTunes at the end of the year. NBC Universal-controlled television programming accounts for an estimated 40 percent of the video downloads on iTunes.
“We are disappointed to see NBC leave iTunes because we would not agree to their dramatic price increase,” Eddy Cue, Apple’s vice president of iTunes, told the Associated Press.. “We hope they will change their minds and offer their TV shows to the tens of millions of iTunes customers.”
Rather than cut off NBC programs in the middle of the season, Apple decided to stop before the new fall episodes premiere next month, he told the AP.
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Contributor
Dennis Sellers
Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 4,000 magazine, newspaper and online articles to his credit. He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.
