Apple unveils higher quality DRM-free music on the iTunes Store
Posted by Dennis Sellers 
Apr 2, 2007 at 4:07am
Apple today announced that EMI Music’s entire digital catalog of music will be available for purchase DRM-free (without digital rights management) from the iTunes Store worldwide in May. DRM-free tracks from EMI will be offered at higher quality 256 kbps AAC encoding, resulting in audio quality indistinguishable from the original recording, for US$1.29 per song, according to Eric Nicoli, CEO of EMI Group.
In addition, iTunes customers will be able to upgrade their entire library of all previously purchased EMI content to the higher quality DRM-free versions for 30 cents a song. iTunes will continue to offer its entire catalog, currently over five million songs, in the same versions as today 128 kbps AAC encoding with DRM—at the same price of 99 cents per song, alongside DRM-free higher quality versions when available.
“We are going to give iTunes customers a choice—the current versions of our songs for the same 99 cent price, or new DRM-free versions of the same songs with even higher audio quality and the security of interoperability for just 30 cents more,” Apple CEOSteve Jobs said in a press announcement. “We think our customers are going to love this, and we expect to offer more than half of the songs on iTunes in DRM-free versions by the end of this year.”
With DRM-free music from the EMI catalog, iTunes customers will have the ability to download tracks from their favorite EMI artists without any usage restrictions that limit the types of devices or number of computers that purchased songs can be played on. DRM-free songs purchased from the iTunes Store will be encoded in AAC at 256 kbps, twice the current bit rate of 128 kbps, and will play on all iPods, Mac or Windows computers, Apple TVs and soon iPhones, as well as many other digital music players.
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Dennis Sellers
Dennis has been a newspaper editor/reporter (seven years) and teacher (seven years). He has over 10,000 magazine, newspaper and online articles to his credit. He has also covered the Mac and tech industries for over a decade for such online publications as MacCentral, MacMinute and now MacsimumNews.
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